Performance Media® specializes in developing products and training on High Performance and stress management. The products include training videos, CD-ROMS, online programs, plus books and manuals on topics related to peak performance and stress management. In addition to the products, Performance Media® provides stress management training and consulting services.

Established in 2000, Performance Media® LLC helps companies increase their business performance and profitability by optimizing their workforce to operate more efficiently. We assist companies in growing revenue and decreasing costs by using methods that result in more productive employees, lower turnover, reduced absenteeism and reduced healthcare costs.

Performance Media works with companies in transition (such as from downsizing, reorganization, new leadership, or rapid growth) that are dealing with the challenges of change and feel that they are not getting the most from their people. We help companies make their process more efficient by using strategies that increase employee effectiveness and productivity. Our services help companies accelerate their business results, keep their best talent, and increase their worker productivity.

Among the tools that Performance Media® uses to create a high performance work environment are stress management training and consulting services.

In everyday life and in business, learning Peak Performance skills and stress management solutions helps organizations, teams, and individuals to be more effective and to live and work in healthier, more efficient ways.

Management Team

Marie Dalloway, Ph.D., President and Chief Executive Officer
Marie Dalloway has extensive experience in the area of Optimal Performance Training for sports. She has done presentations for major companies such as Honeywell and Merck, as well as for top-level athletes, including the U.S. Biathlon Team, the Women's World Championship Judo Team, the Men's World Championship Judo Team, Leslie Deniz, the silver medalist in the women's discus, and Yale Track and Field athletes. She has done optimal performance training at the Olympic Training Centers in Lake Placid, New York and in Colorado Springs, Colorado. Portions of a mental training program that she did were televised by ABC Olympic sports coverage. She has acted as a consultant for the United States Tennis Association (USTA) and has been a recipient of a Sports Science Grant from the USTA.

She wrote Coaching Competencies for Sports Psychology for the USTA which were part of the markers sent to the United States Olympic Committee. Some of the texts that she has written are used as course material at a national training center in Sweden for training the Swedish national teams and coaches. The texts are listed as resources in the Resource Directory for Coaching and Education published by the American Baseball Coaches Association (ABCA).

Methods and procedures from these texts are used with cadets at the Performance Enhancement Center at the U.S. Military Academy at West Point, New York. Robert M. Ruble, President of the International Shooting Coaches Association has recommended the concentration text for use across the shooting sports (rifle, shotgun, pistol, archery) as a training manual for coaches.

She has written two audiocassette tape albums, as well as numerous articles on mental training. She has also written two training videos for athletes, Visualization Training Exercises and Stress Control, and three CD ROMs: Visualization Exercises for Mental Preparation, Stress Control, and Focus Under Pressure, plus a number of texts on peak performance and mental training.

She has a Ph.D. degree in psychology from the University of Massachusetts.

William G. Strait, Acting Chief Financial Officer
Bill Strait served as CFO of a multi-billion dollar National discount bank, heading up its Executive Management Planning Team and was responsible for the overall corporate planning and budgeting process. While at the bank he served on several national and regional committees in the area of finance, management, and data processing.

He was Assistant Director of the Wichita State University Small Business Development Center directing its operations and heading up the consulting staff. Bill has conducted hundreds of workshops and seminars for Denver University and the University of Colorado at Denver in the area of Small Business and Entrepreneurship. He is a certified Seminar Coordinator and a member of the American Entrepreneurs' association. Bill has a degree in Human Resources Management and Leadership and over 30 years of business, management, and consulting experience. He has owned and operated three businesses.

ADVISORY BOARD

Carolyn J. Baecker, VP, CP Products Co., Inc.
Carolyn Baecker is vice president of CP Products Company, Inc., a Tempe, Arizona based manufacturing company that makes nozzles used by agricultural pilots to spray crops. The company's products have revolutionized agricultural aviation. The company's nozzles are used by 80 percent of U.S. pilots involved in agricultural spraying. The company has won markets throughout the free world.

In 2001 the company received The Spirit of Enterprise award from the Center for the Advancement of Small Business at Arizona State University.
CP Products is expanding into Central and South America. Their web site is in English, Spanish and Portuguese.

Michael Broggie, Ph.D, Director, The Amberton Group Michael has over 25 years experience developing symbiotic relationships between academic institutions and the business sector through strategic marketing, communications design and research development. He is founder and president of California Education Foundation, a nonprofit, public benefit corporation fostering education reform and founder of The Amberton Group, a multi-tasking management advisory practice. He held senior management positions at The Walt Disney Company, College Enterprises, Lake Arrowhead Resort Corporation and Marriott Corporation.

As Executive Vice President of Marketing & Financial Management, he developed and managed major accounts including General Motors, Academy of Motion Picture Arts and Sciences, Pepsi Cola and the Los Angeles Olympic Organizing Committee. His many lecture assignments include the UCLA Anderson Graduate School of Management, International Design Conference at Aspen and the Disney Institute in Orlando. An award-winning author with a third book ready for publication, his biography on Walt Disney won the Benjamin Franklin Gold Medal in 1998. He is founding chairman of the Carolwood Pacific Historical Society and a director for the Walt Disney Family Foundation.

Donald B. Mask, Chairman, The Amberton Group, LLC
As Chairman of The Amberton Group, LLC, Don Mask guides the vision of the company. He currently serves as president of Honor Schools Inc., a national education-services company focused on developing public charter schools. He has a 25-year track record of successful management with education institutions and private industry.

Prior to his current assignment, Don spent 5 years as CEO of College Enterprises, (a.k.a. iCollege) which incorporated 3 Divisions including Campus Card Services, On-Campus Copy and Technology Centers and Custom Publishing. During his tenure, Don expanded revenues at CEI from $2 million to $30 million annually. His experience also includes Vice President of Aramark Corporation and Pillsbury, Associate Vice President of the University of Southern California and Director of Campus Services at the University of Michigan.

John R. Parks, CEO / President, The Amberton Group
John has helped to found and assemble an innovative team of individuals that make up The Amberton Group. With over 15 years or experience in various management roles, John's background has been focused in developing strategic management and marketing initiatives.

His past experience includes serving as Senior Vice President for Baseline Enterprises, Inc, a General Contractor firm that specialized in development and construction of themed venues and restaurants. Projects included the House of Blues, Las Vegas and The Clubhouse, South Coast Plaza (golf-themed restaurant with celebrity owners Kevin Costner, Robert Wagner, Fred Couples and Jack Nicklaus).

He was also co-founder and Senior Partner with Market Evolution, a firm specializing in lifestyle and technology marketing. He also served as Vice President of Development for Marketing & Financial Management (M&FM), a national marketing firm specializing in education (college and K-12), sports, and youth marketing.